JADE's primary focus centers on the United Nations Sustainable Development Goals (SDGs), a global framework for addressing critical challenges and building a sustainable future for all. JADE is committed to advancing these goals, which encompass a wide range of social, economic, and environmental objectives, such as sustainable cities and communities, quality education, affordable and clean energy, climate action, good health and wellbeing, and more. By aligning its initiatives with the SDGs, JADE is actively contributing to the global effort to create positive and lasting change, fostering a world that is more inclusive, equitable, and environmentally responsible.